Trade mark decision

BL Number

O/364/21

Decision date

14 May 2021

Hearing Officer

Mrs L Stephens

Mark

Champion Marketing

Classes

35

Grounds

• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Distinctive and dominant components
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Treatment of descriptive / allusive elements
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Particular visual / aural / conceptual considerations
• Sections 5(1), 5(2) and 5(3) Earlier Trade Marks - Importance of first element
• Sections 5(1), 5(2) and 5(3) Average Customer - Consumer attention levels
• Sections 5(1), 5(2) and 5(3) Average Customer - Purchasing process
• Sections 5(1), 5(2) and 5(3) Likelihood of Confusion - Marketing concepts / considerations
• Sections 5(1), 5(2) and 5(3) Dilution Cases - Reputation
• Sections 5(1), 5(2) and 5(3) Dilution Cases - Link
• Revocation / Proof of Use - Dates - genuine use
• Revocation / Proof of Use - Variant forms of marks - stylistic / presentation differences

Full decision O/364/21 1.82Mb

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